Korea’s leading brand in nail cosmetics appointed us to refresh the identity of their salons in Korea.
Our designs derived from the client’s need to highlight the product’s vibrant colours and fluidity of the nail product, to create options for them which would be easy to implement in all their branches and were additionally sustainable and easy to maintain.
We looked at creating the curves along the flooring to represent the fluid of nail polish and highlighting them with bright colours. The ceiling pattern looked like the dripping of nail polish and created a feature of interest when entering as you had to look above.
Another of our designs consisted of a wavy ceiling and feature wall which mimicked the effect of dripping nail varnish, giving the space a ‘fluid effect’.